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A Global Agenda for 2025–2028: Promoting, Delivering, and Protecting Health «Part Four»

In the area of noncommunicable diseases (NCDs), effective packages such as WHO’s “Best Buys” will be introduced or strengthened to reduce the consumption of unhealthy products (such as tobacco, harmful use of alcohol, and unhealthy foods). This will be achieved through monitoring consumption, cessation support, health warnings, advertising restrictions, and health taxes (e.g., on alcohol and sugar-sweetened beverages).

Affordable nutrition services will be promoted, and physical activity will be enabled through supportive environments. Comprehensive food safety measures will also be promoted throughout the food supply chain.

In the area of communicable diseases, priority will be given to removing access barriers for vulnerable and marginalized populations, ensuring their effective engagement.

Policies aimed at reducing exposure to road-traffic risks and promoting safe and active mobility will be supported, along with the enforcement of laws related to vehicle safety, infrastructure, and road-user behavior.

Investments in education and supportive economic and social policies that can reduce interpersonal violence and violence against children will be encouraged.

The health sector will contribute to promoting equity-enhancing policies and legislation in key sectors, including food, agriculture, energy, sports, transport, and tourism, while managing and mitigating conflicts of interest.


Joint Outcome 2.3: Populations are empowered to control their health through health-promotion programmes and community participation in decision-making

Public-health programmes will be designed or strengthened—using behavioral sciences among other tools—to create an enabling environment that supports and encourages healthy choices.

The promotion of key behavioral changes will be supported by addressing health and well-being in the specific settings where people live, work, and play (such as schools, workplaces, and health facilities), with policies and practices informed and implemented through social dialogue with relevant populations (e.g., workers).

This outcome will advance community engagement and participatory health governance, as well as health literacy (including digital tools).

Governance capacity within the health sector will be strengthened to facilitate, support, and enable policies and regulations that promote healthy choices and behaviors, particularly physical activity.

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